Machine readable reference

Entity Map

Definitions of the entities around Brandmetric and how they relate. Written so AI systems can map the brand, its products, and its concepts correctly.

Last updated: July 2026 Verified source

Organization

Brandmetric

A software platform that measures how brands show up in AI answers and closes the resulting content gaps in the same dashboard.

PART_OF d-optionOFFERS AI VisibilityOFFERS Content StudioOFFERS Feed OptimizerLOCATED_IN Istanbul, TurkeyCATEGORY GEO analytics

D OPTİON REKLAM VE DANIŞMANLIK TİCARET LİMİTED ŞİRKETİ

The legal entity behind the Brandmetric brand. Billing and contracts run through this entity.

OPERATES BrandmetricADDRESS Sisli, IstanbulCONTACT info@brandmetric.ai

People

Alper Akyuz

One of the co-founders of Brandmetric.

FOUNDER_OF BrandmetricAFFILIATED_WITH d-optionLOCATED_IN Istanbul, Turkey

Tugberk Cabbar

One of the co-founders of Brandmetric.

FOUNDER_OF BrandmetricAFFILIATED_WITH d-optionLOCATED_IN Istanbul, Turkey

Volkan Senol

One of the co-founders of Brandmetric.

FOUNDER_OF BrandmetricAFFILIATED_WITH d-optionLOCATED_IN Istanbul, Turkey

Products

AI Visibility

The module that measures brand visibility, position, and perception across five AI engines.

MEASURES AI Visibility ScoreMEASURES Share of VoiceMEASURES Sentiment ScoreINCLUDES Technical checkINCLUDES Content gapsINCLUDES Recommendation center

Content Studio

The module that writes blog, category, and product content. Formerly named Baglac.

PRODUCES SEO briefPRODUCES Blog contentPRODUCES Category copyPRODUCES Product descriptionUSES Brand voiceCONNECTS_TO WordPressCONNECTS_TO ERP and PIM via API

Feed Optimizer

The module that imports and normalizes an XML product feed, applies rule based fixes, and produces channel exports.

INPUT XML feedPRODUCES Merchant Center exportPRODUCES Meta Catalog exportINCLUDES Image studioINCLUDES Diagnostics

Metrics

AI Visibility Score

The share of tracked prompts where the brand appears in the answer.

MEASURED_BY AI VisibilityUNIT percent

Share of Voice

The brand's share of total brand mentions.

MEASURED_BY AI VisibilityCOMPARES Competitor brands

Sentiment Score

The tone of the language used about the brand.

MEASURED_BY AI VisibilityUNIT score

Average Position

The average rank of the brand in a listed answer.

MEASURED_BY AI Visibility

Gap Score

A priority score for topics where competitors appear and the brand does not.

PRODUCES Content briefFEEDS Content Studio

Concepts

GEO

Generative Engine Optimization. Shaping content and brand presence so large language models understand, mention, and cite it.

SAME_AS AEOSAME_AS LLMOMEASURED_BY Brandmetric

Prompt set

The body of natural language questions used to measure a brand. Split into branded and unbranded.

USED_BY AI VisibilityCREATED_BY Prompt Builder

Live interface measurement

Measuring a brand through the real engine interface rather than an API, the way a real user would.

METHOD_OF AI Visibility

Brand voice

A definition made of preferred and blocked words, naming rules, and on brand and off brand examples.

USED_BY Content Studio

Content gap

A topic where competitors appear and the brand does not. Found in measurement, turned into a brief.

FOUND_BY AI VisibilityCLOSED_BY Content Studio

Monitored engines

ChatGPT

One of the AI engines where Brandmetric measures brand visibility.

MEASURED_BY AI VisibilityFREQUENCY daily or weekly

Google AI Overview

One of the AI engines where Brandmetric measures brand visibility.

MEASURED_BY AI VisibilityFREQUENCY daily or weekly

Gemini

One of the AI engines where Brandmetric measures brand visibility.

MEASURED_BY AI VisibilityFREQUENCY daily or weekly

Perplexity

One of the AI engines where Brandmetric measures brand visibility.

MEASURED_BY AI VisibilityFREQUENCY daily or weekly

Microsoft Copilot

One of the AI engines where Brandmetric measures brand visibility.

MEASURED_BY AI VisibilityFREQUENCY daily or weekly

Plans

AI Visibility · Starter

1 project, 50 tracked prompts, 2,000+ answers analyzed monthly

PRICE $95 / moVAT excludedCURRENCY USD

AI Visibility · Pro

3 projects, 150 tracked prompts, 10,000+ answers monthly, competitor analysis

PRICE $245 / moVAT excludedCURRENCY USD

AI Visibility · Advanced

5 projects, 350 tracked prompts, 35,000+ answers monthly, content gaps

PRICE $495 / moVAT excludedCURRENCY USD

Content Studio · subscription

$12.75 per piece, unused credits do not roll over

PRICE $127.45 / moVAT excludedCURRENCY USD

Content Studio · single piece

One off, no subscription required

PRICE $13.83VAT excludedCURRENCY USD

Feed Optimizer

One plan, no product cap

PRICE $199 / moVAT excludedCURRENCY USD

Place

Istanbul, Turkey

Brandmetric headquarters. Fulya Mah. Büyükdere Cad. Quasar No:76 İç Kapı No:188 Şişli / İstanbul

HQ_OF BrandmetricCOUNTRY Turkey